Talabat achieves a competitive CPA and reaches 2x CTR% by focusing on high-impact formats
Talabat wanted to grow and expand their business to new markets. They decided to go for an innovative strategy for them and try interstitial ads.
Tackle the challenge of delivering high-performing creatives with Smadex Creative Studio
Delivering high-performing ad creatives is one of the biggest challenges faced by app marketers. The road to driving better results is a crafted combination where data and technology meet creativity.
How precise geo-targeting and Smadex’s algorithms helped inDrive grow at scale and expand into new markets
Learn how precise geo targeting and Smadex's algorithms helped inDrive grow at scale and expand into new markets.
What is Google’s “Better Ads Experience” and how to face it
Google has announced the release of their Better Ads experience policy. They have included new guidelines around unexpected interstitial ads when using Google Play apps.
Utilizing CTV AdVision to top the most downloads game list in 142 countries
Smadex’s integration with Adjust allowed Magic Tavern’s marketing team to get insights on the campaign performance.
Smadex supports custom product pages
Custom product pages are alternate versions of a default App Store product page created to highlight different elements and customizeg user experience.
Nutra Success story with App to Web Campaigns
We have put together a complete success story explaining how App to Web Campaigns can place the right ad in the right app at the right time.
Smadex’s Flexible Mapping: How to Optimize with SKAd Network
Learn how you can optimize on SKAd Network with Smadex's Flexible Mapping solution.
Manage all your creatives with the new creative library tool
We've released a new feature in the Workspace area that [...]
Smadex hires ex-Adfonic co-founder Paul Childs as Chief Revenue Officer
We’re excited to announce that mobile advertising veteran Paul Childs [...]