SKAN-ready
Mobile Ad Campaigns

What’s new and how
can we help?

Leading the way with SKADNetwork

In the ever-evolving world of mobile advertising, our expertise and experience set us apart, allowing us to help
you seamlessly transition to the SKAN framework.

Unlocking the Power of SKAN

It’s all about enhancing user privacy while optimizing your mobile ad campaigns. Smadex is at the forefront
of these developments, providing you with the tools and knowledge you need to succeed in this new landscape.

How Smadex Can Support You

Our custom-built algorithm harnesses granular data through our Flexible Mapping tool. We ensure you reach
the necessary conversion value thresholds for optimal results. We collect performance data from our iOS verticals,
enhancing your understanding of the SKAN Supply Ecosystem.

Smadex Flexible Mapping Solution

Flexible Mapping is an in-house developed tool that allows you to map any variable you want using the 100 fields
for campaign_IDs available on SKAd. Optimize your campaigns by identifying which combination of variables gets
the best performance while complying with Apple’s Privacy rules.