Delivering high-performing ad creatives is one of the biggest challenges faced by app marketers. The road to driving better results is a crafted combination where data and technology meet creativity.
SKAd version 4.0 has been announced in WWDC 2022. Apple has listened to the feedback from developers and has added some new features to allow advertisers to have more data.
Learn how you can optimize on SKAd Network with Smadex's Flexible Mapping solution.
While we await the release of the App Tracking Transparency [...]
At WWDC 2020, Apple announced several changes to iOS 14 [...]
The ad exchange is pairing with Smadex this month, joining [...]
Wondering what part of your marketing is bringing you the [...]
We are pleased to announce the launch of Smadex Hub. [...]
Read about Smadex API integration with Appsflyer, giving you the possibility to analyze ROI at the Ad level directly on your MMP.
We've been recognized as a case study at the AWS [...]