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Smadex now part of IAB UK Transparency Framework
This digital advertising transparency initiative was developed by IAB UK [...]
ironSource in-game ad inventory now available to Smadex advertisers
The ad exchange is pairing with Smadex this month, joining [...]
A closer look to Cohort reporting
Wondering what part of your marketing is bringing you the [...]
Entravision Appoints Stephen Chung as Chief Revenue Officer for its International Digital Business
SANTA MONICA, July 14, 2020 -- Entravision (NYSE: EVC), a [...]
Hello 스마덱스! Bringing programmatic app user acquisition to South Korea
We have finally announced the opening of our South Korean [...]
Introducing Hub: A major update to our Smadex DSP and analytics platform
We are pleased to announce the launch of Smadex Hub. [...]
See Smadex ad spend in Appsflyer
Read about Smadex API integration with Appsflyer, giving you the possibility to analyze ROI at the Ad level directly on your MMP.
Analyzing the impact of #StayHome in Programmatic supply
The beauty of the programmatic ecosystem is the interaction between [...]
A model to estimate probability of user engagement with Machine Learning
PRESENTING ATA ATA is the acronym of Action To Action. [...]
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