Smadex verified for Brand Safety Principles

Today, Smadex, leading mobile-first DSP for branding and performance advertisers, has been verified to the JICWEBS Digital Trading Standards Group…

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Why we are the Best-in-class Fraud-less DSP

When marketers embrace the challenge of trusting new partners to run their advertising campaigns, there is always the feeling of…

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app growth

The Best App Growth Team

How a Growth team should be to bring the best results to an app? Analytics? Creative? Empathetic? We believe there…

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The periodic table of programmatic elements

This year the world has been celebrating the 150th anniversary of the discovery of the periodic table of elements and the…

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IAB GOLD STANDARD

Smadex awarded the IAB Gold Standard

Smadex has been awarded the certification of the IAB Gold Standard and successfully passed the review process. The IAB Gold…

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Smadex’s best practices & guidelines for programmatic brand safety

Brand safety is a growing worry and constantly in the news as a hot topic, more often than not for…

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Native Ads

Access native ads in premium mobile web and in-app at scale

The demand for native ads continues to grow as more and more brands and agencies are allocating larger portions of…

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MOAT

Smadex partners with MOAT to guarantee brand safety and viewability

We are excited to announce our new partnership with MOAT, to drive higher viewability standards and brand safety for mobile…

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new feature

Manage all your creatives with the new creative library tool

We've released a new feature in the Workspace area that uses efficiency to improve creative flexibility. Users can now build…

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