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Smadex updates, industry news, and more!
Why marketers need to park the CPA model and work with dCPM on programmatic
What is dCPM? dCPM = Dynamic CPM (Cost per mille [...]
Adding more VAST, MRAID, NATIVE and PRE-ROLL mobile video inventory
There’s increasing demand for mobile video ad inventory from both [...]
Smadex hires ex-Adfonic co-founder Paul Childs as Chief Revenue Officer
We’re excited to announce that mobile advertising veteran Paul Childs [...]
Relax and chill at the Smadex MWC party on Monday 22nd February 7-11pm
We will be hosting an MWC party with drinks and [...]
Meet the Smadex team at Mobile World Congress 2016
GSMA Mobile World Congress February 22nd to 26th Barcelona It's [...]
Apple again forces changes with iOS9: mobile ads to move to SSL
What is it? With the release of iOS 9 Apple [...]
Product release: New advanced optimization tool for performance advertisers
We are excited to announce the release of our new [...]
Smadex releases video ad formats for branding and performance campaigns
Video is a stronger ad format that drives higher levels [...]
Presenting Smadex Creative Labs
A big gap that exists in the mobile ad space [...]
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