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The periodic table of programmatic elements

This year the world has been celebrating the 150th anniversary [...]

By staff|2019-09-26T13:57:19+00:00September 26, 2019|

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Smadex’s best practices & guidelines for programmatic brand safety

Brand safety is a growing worry and constantly in the [...]

By staff|2022-07-08T13:42:37+00:00December 5, 2018|

Access native ads in premium mobile web and in-app at scale

The demand for native ads continues to grow as more [...]

By staff|2018-11-23T10:24:38+00:00November 23, 2018|

Smadex partners with MOAT to guarantee brand safety and viewability

We are excited to announce our new partnership with MOAT, [...]

By staff|2018-11-06T13:51:25+00:00November 6, 2018|

Manage all your creatives with the new creative library tool

We've released a new feature in the Workspace area that [...]

By staff|2018-10-29T09:37:34+00:00October 29, 2018|

Entravision completes acquisition of Smadex

13/06/2018 company update: We are pleased to announce that Entravision [...]

By staff|2018-06-14T15:38:53+00:00June 14, 2018|

Brand safety and ad fraud improvements using Ads.txt

Ads.txt was one of the key buzzwords in programmatic advertising [...]

By staff|2018-04-09T08:02:52+00:00April 9, 2018|

Meet Smadex at MWC 2018 in Barcelona

The Smadex team will be at MWC 2018 again this year [...]

By staff|2018-02-01T17:29:11+00:00February 1, 2018|

Attribution models for mobile advertising

A well-built media plan involves the very difficult challenge of trying to [...]

By staff|2017-10-30T12:30:31+00:00October 30, 2017|

Pre-bid for brand safety and viewability

Smadex takes brand safety very seriously: this is reflected in [...]

By staff|2017-10-25T15:29:42+00:00October 25, 2017|