Smadex launches new reporting tool

staff

We’ve updated our reporting tool to include new report formats and filters for better campaign analysis. The new reporting interface accessible via the Smadex platform will enable advertisers to easily run a number of real-time pre-defined reports (Campaign, Line, Country, Ad Size, Creative and Events) across a number of filters. The benefit being that it consolidates all key stats from campaigns into the main dimensions that advertisers need for managing their campaigns.

The reports provide a comprehensive view across all campaign statistics: impressions, clicks, CTR, CPM, CVR, CPA and Spend.

Advertisers will be able to use these new reports alongside our detailed optimization tool for granular level campaign performance optimization.

Screenshot of new reporting interface

Reporting

More great articles

Smadex integrates MobFox for global mobile ad inventory

        We’re excited to announce that Smadex has integrated with MobFox to gain access to its global…

Read Story

Adding more VAST, MRAID, NATIVE and PRE-ROLL mobile video inventory

There’s increasing demand for mobile video ad inventory from both performance and brand advertisers. That’s good news for everyone, because…

Read Story

Smadex announces creative studio partnership with AGCS

To support our shift into video advertising, we are excited to announce our new global partnership with AGCS (formerly Adgibbon).…

Read Story
Arrow-up