Bandai Namco Mobile, a renowned multinational game publisher, embraced the opportunity to explore Connected TV (CTV).
Global AdTech company Smadex represented by Chris Yu, has been selected as a cooperative partner in the 'GSP Plus' Project.
Smadex has recently completed its integration with BidMachine, a cutting-edge supply-side platform (SSP).
Israel Mobile Summit brings together app marketers, growth specialists, publishers, and industry leaders in the heart of Israel's tech hub.
Last month, our Smadex Growth Squad had the opportunity to attend White Nights Istanbul.
Gamesforum is the home of the mobile games industry professionals and this time, it gathered the Hamburg gaming scene, which is the biggest in the country.
Mobile Masterminds Singapore brought ENV APAC and Smadex SEA together to demonstrate our unified presence in the industry.
MAU remains one of the best conferences in the US. It provides an unparalleled opportunity to build genuine relationships in a somewhat surreal environment, and it's these shared experiences that truly bring people together.
With the participation of Gisjbert Pols from Adjust, Martha Masachs from Funplus, and Alfons Schwartz and Júlia Planas from Smadex, we hosted a webinar dedicated to answering the most significant questions about CTV.
Smadex performed creative analysis to identify the best-performing elements within the Ad Creatives with the goal of exponentially increasing the overall install per mille (IPM).