Delivering high-performing ad creatives is one of the biggest challenges faced by app marketers. The road to driving better results is a crafted combination where data and technology meet creativity.
How precise geo-targeting and Smadex’s algorithms helped inDrive grow at scale and expand into new markets
Learn how precise geo targeting and Smadex's algorithms helped inDrive grow at scale and expand into new markets.
Google has announced the release of their Better Ads experience policy. They have included new guidelines around unexpected interstitial ads when using Google Play apps.
Smadex’s integration with Adjust allowed Magic Tavern’s marketing team to get insights on the campaign performance.
Custom product pages are alternate versions of a default App Store product page created to highlight different elements and customizeg user experience.
We have put together a complete success story explaining how App to Web Campaigns can place the right ad in the right app at the right time.
Learn how you can optimize on SKAd Network with Smadex's Flexible Mapping solution.
We've released a new feature in the Workspace area that [...]
We’re excited to announce that mobile advertising veteran Paul Childs [...]
What attracted you to intern at Smadex? I’ve always had [...]