Get to Know: Smadex Cohorted Multidimensional
Smadex's Cohorted Multidimensional Reporting Tool empowers you to dive deep into your campaigns by combining over 350 variables with cohorts.
3 Rules to Push Your Mobile Game to the Top of the Charts
Here is our rundown of what you need to beat your rivals in 2024 and beyond.
Event Lowdown: Smadex at AGS Austin
AGS Austin was a wonderful opportunity to meet new, amazing companies, speak about optimizing UA efforts.
The Holiday Quarter: A Season of Opportunity for Mobile App Marketers
Q5 is it's a strategic period for mobile app marketers. Marketers can capitalize on cost-effectiveness and the increase in app installs.
Breaking Through SKAN’s Limitations with Smadex’s Flexier Flexible Mapping
With the Flexier Flexible Mapping, advertisers can truly move the needle and break through SKAN's limitations.
Event Lowdown: Smadex at AGS Barcelona
AGS Barcelona 2023 was a great gathering of the brightest minds in the mobile app industry to discuss trends, strategies, and innovations.
Proven Techniques for Ad Creative Optimization
Experts from Singular, Carry1st, and Smadex joined to discuss and shed some light on the world of Creative techniques.
Understanding CTV Attribution: How does it work?
CTV attribution helps advertisers understand how their CTV ads contribute to user actions, such as app installs.
Smadex CTV Campaign Proves Incrementality Lift in Bandai Namco Mobile Flagship Game
Bandai Namco Mobile, a renowned multinational game publisher, embraced the opportunity to explore Connected TV (CTV).
Smadex to Spearhead CTV Campaigns for Prestigious ‘GSP Plus’ Project in Korea
Global AdTech company Smadex represented by Chris Yu, has been selected as a cooperative partner in the 'GSP Plus' Project.