How to Drive Performance with Clickable In-Game Advertising
Smadex and Anzu have partnered to integrate intrinsic in-game advertising with programmatic performance marketing.
Keeping it Simple with Andrew Whiteside – CTV in the US
Learn how to make CTV campaigns engaging, measurable, and high-performing.
Keeping it Simple with Eva Victoria – Playables
Learn how to make playables simple, engaging, and keep your campaigns performing at their best.
The AdTech Debrief: Moving From Hype to Receipts
Discover the 3 key realities shaping AdTech in 2026. From the "Wall vs. Moat" privacy strategy to why CTV is killing last-click attribution.
Smadex Ranks in AppsFlyer Performance Index 2025 for Non-Gaming and Gaming Apps
Smadex has achieved outstanding recognition in the AppsFlyer Performance Index 2025, further solidifying our position as a leading DSP.
CTV Live! New York: Performance CTV Enters a New Era
In November, we brought together leaders across mobile growth, [...]
Shine Brighter This Holiday Season With Creatives That Convert
Read all about boosting app engagement and installs with festive, high-converting holiday creatives.
Keeping it simple with Oriol Malvehy – Anti-Fraud Strategies
Learn how to stop ad fraud and keep your campaigns performing at their best.
Unlocking Sub-Saharan Africa’s Mobile Growth | World Telemedia Marbella
Discover Africa’s mobile boom: top markets, trends, and growth opportunities revealed in an insightful interview during World Telemedia Marbella.
Mastering the “Q5” Window: Strategic Insights for Post-Holiday Growth
Q5 Secrets: Boost post-holiday growth with lower costs, high-intent users, and CTV wins!